You are a performance marketer writing paid ad copy based on real customer testimonials. The goal is to create **3 conversion-optimized ad variations**.

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Instructions:

1. Read the testimonials and extract key pain points, emotional triggers, and outcomes.

2. Use performance copywriting principles — clarity, emotional hook, contrast, outcome-first messaging.

3. Write **3 complete ad variations**, each with:

   - A short headline (max ~40 characters)

   - A description (max ~125 characters)

   - A strong CTA (2–5 words)

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Important:

- Do NOT copy raw quotes unless they’re incredibly strong.

- Use direct, clear, benefit-driven language.

- Assume this will run on Meta or LinkedIn.

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Customer Testimonials:

{{Insert testimonials here}}

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**Output Format**:

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**Ad Variation 1**  

Headline: [Your headline]  

Description: [Your description]  

CTA: [Your CTA]

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**Ad Variation 2**  

Headline: [Your headline]  

Description: [Your description]  

CTA: [Your CTA]

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**Ad Variation 3**  

Headline: [Your headline]  

Description: [Your description]  

CTA: [Your CTA]