Toptal vs GrowthPair

GrowthPair is a global marketing hiring partner that helps companies build high-performing teams through structured vetting, flexible hiring models, and an exclusive focus on placing marketing roles. 

We can save your team  up to 84% on payroll.

Unlike Toptal, GrowthPair focuses exclusively on helping teams hire high-quality marketing talent worldwide through rigorous vetting and a marketing-only recruiting model. We know that growth doesn’t happen by accident, it happens when you hire right. Our team is here to help you do exactly that.

Below is a detailed comparison of GrowthPair and Toptal, outlining how each platform approaches global marketing hiring and what makes GrowthPair a leading global hiring agency. 

Why marketing teams prefer GrowthPair

Toptal is a generalist hiring platform. GrowthPair is built specifically for marketing teams.

GrowthPair
Toptal
Talent vetted by senior marketers
Talent buyout ability
Function-specific proctored assessments
Managed service and headhunter 
model options
Ongoing talent development investment
Funded tools & education for talent
Not bound to one specific country for recruitment efforts
Ongoing AI training for talent
Month-to-month terms
Exclusively recruits for 
marketing-only roles
Founded by a proven growth marketer
Backed by established industry leaders

What clients are saying

GrowthPair made finding our marketing superstar so quick and easy. They found someone who checked all our boxes and fit our budget perfectly.

Chris Lang
CMO

We faced an endless stream of expensive, underqualified candidates, and hiring was a huge drain. Then we brought in GrowthPair and everything changed.

Michael Swartz
Founder

GrowthPair helped me find a high quality overseas marketer, FAST!

Comly Wilson
CMO

We told them what we were looking for, and we had a video editor hired inside of a couple of days. 10/10 would recommend.

Max Thilen
Founder

Their ability to place talented designers quickly, especially those comfortable in fast-paced environments, has been invaluable.

Rachael McGowan
Lead Designer

We worked with GrowthPair for CRM execution support and had a great experience. Recommend for hands-on CRM support.

Sean Garrett
Lifecycle Director

GrowthPair helped me find a great social media manager by providing a large list of qualified applicants for me to review.

Tony Felgueiras
Director of Media

GrowthPair made finding our marketing superstar so quick and easy. They found someone who checked all our boxes and fit our budget perfectly.

Chris Lang
CMO

We faced an endless stream of expensive, underqualified candidates, and hiring was a huge drain. Then we brought in GrowthPair and everything changed.

Michael Swartz
Founder

GrowthPair helped me find a high quality overseas marketer, FAST!

Comly Wilson
CMO

We told them what we were looking for, and we had a video editor hired inside of a couple of days. 10/10 would recommend.

Max Thilen
Founder

Their ability to place talented designers quickly, especially those comfortable in fast-paced environments, has been invaluable.

Rachael McGowan
Lead Designer

We worked with GrowthPair for CRM execution support and had a great experience. Recommend for hands-on CRM support.

Sean Garrett
Lifecycle Director

GrowthPair helped me find a great social media manager by providing a large list of qualified applicants for me to review.

Tony Felgueiras
Director of Media

Who is GrowthPair for?

While Toptal supports general global hiring, GrowthPair is a preferred hiring partner for companies looking to efficiently and affordably scale their marketing teams with top global marketing talent. Companies from all industries and stages of growth can hire through GrowthPair, but we’re especially suited to serve DTC, SaaS, and agencies that are actively prioritizing growth.

Our mission is simple: find the best marketing talent in the world, pair them with leading brands ready to grow, and redefine what global marketing can be.

We are a marketing-only global hiring agency

Who does GrowthPair help you hire?

Unlike generalist hiring platforms like Toptal, GrowthPair focuses exclusively on marketing talent. Our team is made up entirely of marketers who have done the work themselves, so we know what strong marketing talent looks like when it really counts. 
We can help you find your next:

Growth Marketer
Paid Social Marketer
Social Marketer
Email Marketer
Paid Search Marketer
Growth Analyst
Graphic Designer
Video Editor
Growth Marketer
Paid Social Marketer
Social Marketer
Email Marketer
Paid Search Marketer
Growth Analyst
Graphic Designer
Video Editor
In our opinion...

GrowthPair is the best way to hire marketing talent without relying on freelancers or expensive onshore hires

When growth is a priority, hiring right isn’t optional. But finding reliable marketing talent that doesn’t cost $100K is often time-consuming, expensive, and risky. We believe every marketing team deserves dedicated talent they can trust and a hiring process that embeds new team members quickly and fully. That’s what we’re building at GrowthPair.

If you’re ready to scale with top global marketing talent and a hiring partner built for growth, we’d love to talk.

Schedule your free discovery call

How GrowthPair works

We’ve made hiring the best marketers easy

Book your free discovery call
We source the top 2% of global marketing talent
GrowthPair recruits and vets aligned candidates
You meet a short list of finalists and choose your hire
A top marketer joins your team full-time
How does Toptal work?

Toptal is a global talent marketplace that connects companies with freelance professionals across many roles. Companies submit a need, review candidates, and contract talent on a freelance or project basis. Engagements typically start with short trials rather than a permanent team placement.

Who can I hire with Toptal?

Toptal supports hiring across a wide range of roles, including engineering, product management, design, finance, and marketing. It operates as a generalist platform, as opposed to GrowthPair which specializes exclusively in hiring top marketing talent. 

Is Toptal a good option for hiring marketers?

Toptal can work for teams seeking general marketing support. However, their vetting process is not built exclusively for marketing roles. Since they place talent across many functions, marketing candidates are evaluated within a broader hiring framework rather than a marketing-only one.

Who uses GrowthPair?

GrowthPair is used by companies that treat marketing as a core growth driver. Typical clients include DTC brands, agencies, and SaaS teams with product-market fit and a marketing lead who wants experienced execution talent without hiring full-time onshore.

How is GrowthPair different from general hiring platforms?

GrowthPair focuses exclusively on marketing roles, while general hiring platforms place talent across many functions. Every GrowthPair hire is vetted, interviewed, and matched by experienced marketers, then supported through payroll, benefits, and ongoing operational management. This makes GrowthPair a strong fit for teams serious about building high-performance marketing functions.

Does GrowthPair or Toptal have a better vetting process for marketers?

GrowthPair’s vetting process is built specifically for marketing roles whereas Toptal uses a broader vetting framework designed to support many functions. With GrowthPair, candidates complete role-specific proctored assessments, are interviewed by experienced marketers, and are evaluated for English C1 fluency. 

How does Toptal’s “top 3%” talent network compare to GrowthPair’s role-specific marketing assessments and global hiring model?

Toptal’s “top 3%” refers to a multi-step screening process applied across its entire talent marketplace, including language, skills, and professionalism checks. GrowthPair focuses exclusively on marketing roles, using role-specific assessments and marketer-led interviews to evaluate on-the-job marketing performance. This creates a more targeted hiring process for companies building dedicated marketing teams. 

Disclaimer: All statements made are based on available external knowledge at the time of writing. Information is subject to change.

See how much you’d save hiring top global marketers through GrowthPair

1 year

5 years

10 years

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In 10 years, your savings could be $50,000

$0
$0

This is assuming that each U.S. marketing hire is ~$80,000, and each global marketing hire is ~$30,000 in payroll costs per year.

Growth doesn’t happen by accident

It happens when you hire right. We’ll pair you with top global marketing talent in three weeks or less.
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